As part of our work with companies in the process of implementing virtual CIO services we are interested in the general vCIO movement worldwide. So we’ve created a series of research discussions country by country.
Although the largest vCIO movement is resident in the U.S.A., we also observe distinct trends in other countries where the movement is under way. Having looked now at Canada and New Zealand, let's travel to Australia and see where the vCIOs reside down under.
This week Denes and Myles discuss how to define the target of your MSP marketing. As service providers we will have a spectrum of potential clients and it’s valuable to be able to identify them by their personas.
Define them with clearly and in detail and you can tailor your social media, content and other marketing efforts to speak to your audience more personally. Neat trick, eh?
As part of our work with companies in the process of implementing vCIO services we are interested in the general virtual CIO movement worldwide. So we’ve created a series of research discussions country by country.
Although the largest virtual CIO movement is driven by the US, we think it’s important to have a global perspective so we try to present trends of other countries where the movement is visible. After Canada, let's travel to New Zealand and see how the kiwi vCIOs live.
This week Denes and Myles discuss how to professionally handle client requests that don’t fall into specific projects or pre-defined services, and some that fall far outside the traditional MSP service repertoire.
What do you do with unconventional questions and requests? Watch and find out.
We work with a variety of companies that are implementing vCIO services, and think it’s important to have a perspective on the general vCIO movement worldwide. We have thus created a series of research country by country.
Although the largest vCIO movement is driven by the US, we are starting this series of analysis on our home soil. So let’s see how the Virtual CIO movement is doing in Canada.
We have been using a very basic management tool called the 10 Point Exercise, where the goal is to channel client issues into a defined consulting "product" rather than just having discussions pro-bono….getting people together to ask specific questions, getting everything out on the table and developing a plan.
It’s easy to learn and it turns IT tech guys into business advisors in 20 minutes. Most importantly though it let them charge for their knowledge instead of giving it away. Let's see how...
MSP 2.0 blog
The BLOG discusses more about the future of doing managed services in the Cloud era. Design, develop services, create value propositions, manage the sales funnel, deliver the services, create a world class team, and win.